The
song “Obodo” is still as evergreen as ever but the singer of the song,
Ukeje Okechukwu Edward, a.k.a Mr Raw, formerly known as ‘Nigga Raw’ ,
disappeared from the music scene and only recently reappeared with a new
album featuring 2Face Idibia.
In
this chat, role model of upcoming Hip Hop acts in Eastern Nigeria
speaks on his absence, his music and why he changed his name from ‘Nigga
Raw’ to ‘Mr. Raw’.
So what’s new about Mr Raw?
A
lot of things are new about me because presently I am still recording
songs and doing other businesses. And there are a lot of artistes I am
actually trying to help push their songs under my label ‘Raw Deal
Entertainment’. Presently, I have a new fifteen-track album titled ‘’
The Greatest “ featuring 2Face Idibia and some other acts.
And
I can say the album is doing credibly well and two videos from the
album titled ‘’Asanwa” and ‘’Forget Swagga ‘’ are already on air. Tell
us about your Record label? My Record Label is called Raw Deal
Entertainment. I started the Label in 2005 and presently I have three
artistes who are signed onto the outfit. There’s nothing much about it.
Why did you decide to own a Record Label ?
It
all started when I first released my first album” Right and Wrong” that
was the album that contains ‘’Obodo’’, it made a big hit. After that
album I decided to own my own Record Label since everything put into the
production of the album was done solely by me.
Should we say the Record Label is actually taking your time enough to make you go off the scene for a while?
The
Record Label has nothing to do with that, the thing is that I actually
got myself involved in many other businesses within and outside the
country. I am still very much around, doing my thing but the only
difference now is that I don’t do just music alone anymore. I have other
interests
Can we know those other things you have got yourself involved in?
What
I mean is that I am into importation of goods within and outside
Nigeria and I am also into properties like an investor. Let’s just say
it’s a kind of retirement plan that could come handy when I finally bow
out from music. It’s my back-up plan.
Now that you are married, how are you enjoying marital life?
I
thank God I am doing great but another thing is that I like keeping my
family life private. Though I have heard a lot of people saying that
it’s because I got married that’s why I’ve been off the music scene,
it’s not true. I just have to get something else to do other than music.
Though at first it was only music but now it’s no longer music alone, I
am now doing other things as well.
As a married man, how do you treat your female fans?
Let
me be sincere and blunt with you; a female fan actually pushes more of
our job than a male fan. Guys will always like to have fun and drink but
if a female is passionate about your music she can go to any level to
promote it even by making the guys love it. So one has to treat the
female fans right because they are always there to groove and dance but
men are just there too preoccupied with other things.
Also,
when it comes to comedy shows, it’s the lady that pushes the man to
take her out. So, for me I treat them like sisters, friends, fans and
supporters. My marriage has nothing to do with the way I treat my female
fans though some people do have wrong impression when you treat a lady
too nicely. The fact that I am married doesn’t stop me from being close
to my female fans.
Why do you usually rap in Igbo language?
Because
I feel comfortable doing it and I got a lot of encouragement from the
fans who have come to show they love it. So it’s just a decision I made
and I am glad I did. Sometimes, people get surprised when I speak in
English because most of them thought it’s because I didn’t go to school
that’s why I rap in Igbo. Moreover, rapping in Igbo is my unique selling
point too.
How exactly did you meet Klint the Drunk before featuring him in your song ‘’Obodo ‘’?
Actually
we were friends back in Enugu, we used to perform in schools. He would
be the MC while I sing and sometimes he cracked jokes and our other
friends like Mc Lopgh, Smatter Man, Ernest Asuzu, the actor, also rapped
too. I and ‘Klint the Drunk’ have been long time friends and I still
wish to do something with him very soon. Why I featured him in my song
is because everything about him is music, for example, if you listen to
his comedy, what he does most is singing out the jokes.
What made you so popular?
I
think it’s my ‘Igbotic’ rap. Like when I did the Obodo song people
really accepted it, that was in 2005 but I wrote the song in late 90.
And another thing that announced me was the Benson and Hedges ‘Grab the
Mick’ music competition in 2002. People really accepted me when I was
rapping in Igbo. I came first then in Enugu and it was even I and Klint
that did the competition together. He was singing while I rapped. And
finally at the grand finale I won, that was in Abuja. I can never forget
that year. That same year, I still went for Star Quest competition.
Initially, they didn’t want me to enter for the competition because I
just won Benson and Hedges competition. I came second while Kcee emerged
winner and I am happy he’s doing great now.
What is the story behind your change of name from Nigga Raw to Mr. Raw?
Yeah
,the change of name actually came about because on-air personalities
could not say my name without driving another connotation to it. It was
affecting information about me. Some foreign stations like MTV Base
couldn’t play my music until I removed the word ‘Nigga’ from my name. I
had to do it.
But
what actually gave me the push to change my name to Mr. Raw was when
many people complained that they weren’t able to buy my songs online. I
had to search for my name online and I didn’t see it in one of the
popular websites. But when I searched for one of my songs it popped up. I
saw that they censored ‘Nigga’ and replaced it with five stars.
So
if you search for Nigga Raw you wouldn’t find it unless you searched
for one of my songs. Nigerians outside the country buy songs online
before they get the hard copy. So I had to change the name. Then again,
if you are going to foreign embassies to get a visa, the promoter is
usually scared of telling them at the embassy that a ‘nigga’ wants to go
to their country. But really, the ‘Nigga’ in my name wasn’t like the
American Nigger. Mine is actually an acronym NIGA which means Nigerian
Guy Anakpo Raw (Nigerian Guy who is called Raw). But how many people
would you be explaining this to?
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